Press release distribution
One release, hundreds of news sites
We distribute your press release across a syndicated news network: Google News, Yahoo, Bing, financial press and regional broadcast affiliates, depending on the package. It is the fastest way we know to put a lot of branded mentions on the record at once.
Why this sits next to link building, not instead of it
The research on AI search visibility keeps landing on the same finding. Branded mentions across the web correlate strongly with whether ChatGPT, AI Mode and AI Overviews mention you at all. Raw backlink counts correlate weakly, and the number of pages on your own site barely correlates.
A press release is a blunt instrument for links, and a good one for mentions. One release lands your brand name, described in your words, across a few hundred indexed news domains in a couple of days. That is a lot of consistent signal in a short window.
Guest posts do the other half: depth, topical relevance, and a real editorial context on sites that cover your subject. Most buyers we talk to end up doing both.
Packages
Pricing depends on volume and how often you publish, so we quote per customer rather than posting a rate card. Tell us which package fits and we will come back with a number.
Basic
150 placements
Guaranteed placements
- Google News inclusion
- Yahoo and Bing inclusion
- Up to 5 images
Length
Up to 800 words
Standard
350 placements
Guaranteed placements
- Google News inclusion
- Yahoo and Bing inclusion
- Up to 5 images
Length
Up to 1,200 words
Premium
450 placements
Guaranteed placements
- Street Insider
- Fox affiliates
- Radio and broadcast outlets
- Google News and Yahoo
Length
Up to 1,500 words
Financial
450 placements
Guaranteed placements
- AP News
- Yahoo Finance
- Benzinga
- MarketWatch
- Morningstar
Length
Up to 1,000 words
Business Insider + Yahoo
700+ placements
Guaranteed placements
- Business Insider
- USA Today
- CBS, FOX and ABC affiliates
- Nasdaq for public companies
Length
Largest network, strictest editorial review
How it runs
Tell us the angle
Send the news, or a rough brief. If you would rather not write it, say so and we will quote for writing as well.
We prepare and review
We format the release for the network and flag anything that will not clear editorial review before it is submitted.
Distribution
The release goes out across the network. Live placements typically start appearing within one to three business days.
You get the report
We send the placement list with live URLs so you can check the coverage and feed it into whatever you use to track brand mentions.
What a press release will and will not do
Syndicated placements are mostly nofollow, and many of them are near identical copies of the same text on different domains. If you are buying this expecting link equity, buy guest posts instead. The value here is reach and repetition of your brand name, which is a different thing and, for AI visibility, an increasingly useful one.
The exact list of sites varies per release and per network availability. Package placement counts are what the network guarantees, not a promise that one specific outlet will run your story.
Editorial review is real. Releases that read as pure advertising, make medical or financial claims that cannot be supported, or lack a genuine news angle get sent back. We would rather tell you that up front than take the order and have it bounce.
Request a quote
Tell us the package and what you want to announce. We reply by email, usually the same working day.